Let’s face it: postal regulations can be kind of complicated, and not without good reason.
To achieve great ROI on your direct mail, find a direct mail vendor that knows the ins and outs of the USPS.Ħ Ways USPS Expertise Can Improve Your Direct Mail
To keep up with these changes, it’s smart to reach out to vendors that have extensive printing expertise and outstanding customer service working with marketers of all sizes and budgets. And thanks to over 200 federal laws, the Postal Inspection Service ensures that the mail stream is secure for both mailers and customers.Īt the same time, wringing inefficiencies from the postal system (and reducing costs) has been an important factor, like never before, in driving how mailing campaigns are now being designed and implemented. If it were a private company, its revenues would put it high up on the Inc. It processes and delivers over 154 billion pieces of mail a year to 156 million residential and business addresses across the country. It gets no tax dollars for its operating expenses. Remember, the USPS is a powerful institution. Postal Service system while also saving you money and time. You need a full-service company that can help you develop customized solutions to get your mail into the U.S. When planning your direct mail marketing, you need more than a mere printer on your side.
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